Executive team

David Williams

Chief Executive – David Williams

As CEO, I have overall responsibility for ensuring that we deliver the Care and Support services our residents, customers and communities want in the way that they want them. I’m committed to making sure that the Trust provides great employment conditions so we are able to recruit and retain the best staff. Balancing the finances is also key so we can deliver certainty and security through being financially sustainable. I also want to develop new villages and services so that we can meet the needs of older people now and into the future, continuing the Trust’s tradition as a national leader in our sector.

What really drives me is translating what I hear from residents, customers, communities, staff and trustees into practical changes to the way we provide services and enhancing and developing the nature of both current and future environments. I love being the CEO of such a special organisation, an organisation dedicated to improving the lives of older people both as a direct provider but also through the sharing of knowledge and practice across the sector. It really is my dream job.

Rob Whetton

Director of Residential Property and Development – Rob Whetton

Rob joined the Trust in 2000 and currently leads the management of our residential property developments. Prior to joining the Trust, Rob qualified as an accountant with Rolls Royce and worked for a number of other manufacturing companies. During his time working for the Trust, he has particularly welcomed the opportunity to support the expansion of services to provide help to people in our care homes, in our villages and in their own homes.

Kevin Hall

Director of Group Services - Kevin Hall

Having joined the Trust in November 2018, Kevin oversees the Trust’s group services, including Facilities, Marketing and Communications, People and IT. Passionate about working with his colleagues to make improvements for the benefit of all of our residents and staff, Kevin brings over 25 years’ experience from the retail and care sectors to designing new processes and systems at the Trust. He is excited by the opportunity to help create further market-leading retirement communities for the future, provide even better care for our residents and support the best quality employees with the right structures.

Director of Finance and Digital Transformation - Jo Makinson

Jo joins the Trust with extensive finance, change and general leadership experience across housing, care and not for profit sectors. With responsibility for both the finance and transformation agendas at the Trust, Jo is excited by the huge opportunity to build on the Trust’s firm foundations, ensure that the organisation regains financial balance following the Covid-19 pandemic and remains fit for the future to continue providing outstanding homes, services and care.

Rachel Baker

Director of Marketing and Communications – Rachel Plues

Rachel is responsible for overseeing the Trust’s activities in marketing, communications, audience development and competitor insight. She views the role as important in ensuring that appropriate funds are available for reinvestment in the future of the Trust. With a view to communication, Rachel values the challenge of working with colleagues to redefine and communicate new approaches to the needs of older people. Rachel takes great pride in the Trust’s enthusiasm in improving the lives of older people both within the Trust and the wider community. Looking forward, she is excited by the prospect of further development to the Trust’s existing services and the subsequent benefits to customers and staff who have invested their lives into the Trust.

Julie Haydon

Director of People - Julie Haydon

Julie has been Director of People at the Trust since 2008. She values working in a forward thinking and value driven organisation, specifically advocating the Trusts values of ‘we are people people’ and ‘we are caring’. Prior to joining the Trust Julie spent 14 years working within the NHS and aims to make St Monica Trust a flagship employer within the care and hospitality sector. Looking to the future, Julie is driven to ensure that the Trust is continually embracing new opportunities and innovative ways of learning therefore continually attracting and retaining great talent within the workforce.

Sara Naylor-Wild

Director of Transformation – Sara Naylor-Wild

As Director of Transformation, Sara believes the most important aspect of her role is the planning and delivering of the Trust’s Transformation Strategy. With over 30 years’ experience in care, health and housing services including her role inspector for the Commission for Social Care Inspection (CSCI). Sara highlights the positive energy and interaction in every quarter of the Trust from colleagues to residents alike. Looking to the future of the Trust, Sara views the changing nature of how we think about each generation of older people as both an exciting and challenging prospect for the Trust.

Debbie Harris-Brandi

Director of Care – Debbie Harris-Brandi

As Director of Care, Debbie is responsible for providing the Trust with strategic leadership and direction for all clinical and specialist care matters, and leading a quality assurance framework to promote a culture of continuous improvement.

With an extensive background focusing on the care of older people in both the health and social care sectors, Debbie’s focus revolves around supporting colleagues to deliver high quality and professional clinical care for the benefit of the Trust’s residents and customers. Debbie values the dynamic work of the Trust and believes that the St Monica Trust is well positioned to become a sector leader in the delivery of innovative care.

Adam 1

Director of Charitable Impact - Adam Rees

Adam joined the trust in 2019 with over 15 years’ experience of working with charities, communities and under-represented groups. He is responsible for the distribution of the Trust’s endowment income with the aim of improving the quality of life of older people both within our communities and more broadly across the West of England. He is passionate about collaboration and most enjoys working with funders, charities and other partners in the region to improve lives of older people and supporting them to have their voices heard.

Amy Herbert2

Director of Nursing Homes - Amy Herbert

Amy joins the Trust with extensive experience in care settings ranging from residential, nursing and specialist dementia right through to domiciliary care. Amy has spent much of her health and social care career in the ‘not for profit’ charitable sector but is also able to draw on experience from private and local authority operations also. Amy is passionate about the care of older people and is excited to be at the forefront of delivering later life living at its best. She is thrilled to be a part of the St Monica Trust, where inspirational and dedicated care is at the heart of the Trust's values.